And then feel free to change Even the visionary companies studied in Built to Last need to the free movement of a pivoting frame. "Good to Great is about turning good results into great results; Built to Last is about turning great results into an enduring great company." so write Jim Collins and Jerry Porras in this groundbreaking book that shatters myths, provides new insights, and gives practical guidance. Built To Last: Successful Habits of Visionary Companies. Download What are some ebook download links? What are some links of free download e-books?.
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make them successful. Read and download the pdf book summary. DOWNLOAD THE BUILT TO LAST PDF FOR FREE! DOWNLOAD PDF. Built to Last: Successful Habits of Visionary Companies free ebook iPhone, download torrent, kindle, James C. Collins free pdf, Built to Last. Start reading this amazing book today. To Download And Read it online click on the Built To Last Epub Download button from below.
Sign up with Facebook Sign up with Twitter. I don't have a Facebook or a Twitter account. Collins and Jerry I. Porras took eighteen truly exceptional and long-lasting companies and studied each in direct comparison to one of its top competitors. They examined the companies from their very beginnings to the present day -- as start-ups, as midsize companies, and as large corporations.
Waiting for the perfect idea can take years — if it ever happens. However, Collins explains that you need to stop waiting for the one great idea. He believes that in some cases, you can get started on building a company without the so-called great idea. This brings us back to our discussion of visionary companies, they are so much more than just a good idea.
So shift your mind away from searching for the perfect idea, and start focusing on building an institution. Too many people and companies get caught up in having the perfect, charismatic, inspirational leader. But the reality is, that a great leader does not need to be out-going, high-profile or charismatic. This concept expresses the perspective that when two things are slightly contradictory, they cannot both exist at the same time.
The idea that you can only have A OR B, never both. Collins uses a common assumption as an example: Collins believes that this is the best perspective to have and one that visionary companies adopt.
You really can have the best of both worlds. Visionary companies adopt the mindset that allows them to have both change AND stability.
Collins points out that obviously, a visionary company has to keep profit in mind, they have to pursue this. But they also chase meaningful ideas, the bigger-picture, things that are inspirational and influential. They are not ruled by making money. Profit is not the be-all and the end-all for visionary companies. They manage to do both. Collins uses a nice metaphor to explain the role of profit in a visionary company, he explains that just as in life, oxygen, food, water, and blood are completely necessary, but they are not the point of living.
Collins explains that core values are the fundamental beliefs of any organisation. These principles should be what guide them and their business regardless of profit and financial gain. These beliefs are the backbone of the company and should be considered always. Collins points out that a purpose is not a business strategy or goal, it is the driving reason behind the companies existence.
Collins explains that a visionary company has to be able to change and adapt, and if it refuses, it will simply cease to exist. A core ideology is something that is constant, it should never change. Unlike things like strategy, operations or tactics. The core ideology is part of the identity of the company and is fixed. Things like products, strategies and even goals will change over time. We want to discover new things, explore new places, create new things, achieve new goals.
Built to Last by Jim Collins [BOOK SUMMARY & PDF]
Essentially, we are designed to be striving for constant improvement. The drive for change and improvement is almost a primal instinct, and something that Collins believes is carried over into visionary companies.
Collins explains that this constant drive for progress and change comes hand in hand with a combination of self-confidence and self-criticism within an organisation. A visionary company requires a certain level of confidence, this will encourage them to set impressive goals and make radical moves when necessary. So an element of confidence is certainly needed.
However, Collins explains that the confidence is only effective if the organisation is also capable of self-criticism. They need to be able to look internally and assess where improvement is necessary.
Without this ability to do so, products and services would make it to market before they were fine-tuned.
Built to Last by Jim Collins | Books Summary and PDF
This encourages them to push for constant improvement and progress. By being clear about what is core and therefore relatively fixed , a company can more easily seek variation and movement in all that is not core.
Collins uses the acronym BHAG big hairy audacious goals to describe the kind go goals that are ambitious, demanding and challenging. These are not the everyday kind of goals that most companies set. Collins explains that a BHAG is not something easy to achieve. But it is achievable.
The end result is so enticing that organisations are incredibly motivated to work hard and reach the end. A BHAG has to be well communicated, anyone in the organisation who knows about the goal needs to understand it with little explanation. It was clear, specific and easy to understand.
It would also be clear when they reached the destination. People often assume that in order for a company to have a good and welcoming environment, the culture needs to be soft, comfortable and appear easy-going. Often they ask more of their employees, they can be seen to be more demanding and from the outside, this may not seem as welcoming. However, the discipline that visionary companies demand can be fundamental to their success and the loyalty of their team members. Quite the contrary.
Collins explains that although the concept of a cult usually gets a bad reputation, cult-like cultures actually encourage companies and employees to work harder towards their BHAG.
The feeling of being part of something big and powerful is an excellent motivator. Collins explains that experimenting is absolutely fundamental for visionary companies when coming up with and developing new products and services. The goal is to keep trying until something works, and then stick with it! About the Publisher Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.
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